틱톡(TikTok)·레킷(Reckitt), 최초로 심사위원단에 합류스파이크스 아시아 2023, 2023년 2월 28일부터 3월 2일까지 싱가포르서 열려
  • ⓒSpikes Asia
    ▲ ⓒSpikes Asia
    아시아·태평양 지역 최대 크리에이티비티(Creativity) 페스티벌인 스파이크스 아시아(Spikes Asia)가 2023년 어워드 심사위원단 라인업을 발표했다.

    7일 스파이크스 아시아 조직위원회에 따르면 2023 심사위원단은 아시아퍼시픽(APAC) 크리에이티브 전문가 110명으로 구성됐으며, 글로벌 브랜드 틱톡(TikTok)과 레킷(Reckitt)이 최초로 합류하고 캄보디아 최초의 심사위원도 포함됐다.
  • (왼쪽부터) 서비스플랜 강지현 대표, 제일기획 이슬기 CD, LG CNS 현신균 사장, 이노션 김원국 CD. ⓒSpikes Asia 2023
    ▲ (왼쪽부터) 서비스플랜 강지현 대표, 제일기획 이슬기 CD, LG CNS 현신균 사장, 이노션 김원국 CD. ⓒSpikes Asia 2023
    국내에서는 강지현 서비스플랜 대표, 김원국 이노션 CD, 이슬기 제일기획 CD(Creative Director), 현신균 LG CNS 대표(가나다 순)가 심사위원으로 선정됐다.

    스파이크스 아시아의 제니 라우(Jenny Lau) 이벤트 디렉터는 "스파이크스 아시아 어워드는 크리에이티브 업계의 미래에 초점을 맞출 것"이라며 "올해는 모든 심사위원단이 다시 싱가포르에 모여 직접 심사를 하게 된 만큼, 더욱 강화된 심사를 하게 될 것으로 기대된다"고 밝혔다.

    스파이크스 아시아 2023 어워드의 각 부문별 심사위원단은 아래와 같다.

    △ 브랜드 익스피리언스 & 액티베이션(Brand Experience & Activation), 크리에이티브 커머스(Creative Commerce)
    심사위원장 야스하루 사사키(Yasuharu Sasaki) 덴츠(Dentsu Inc., Japan) 최고 크리에이티브 책임자(Chief Creative Officer, CCO)

    심사위원단
    Hari Ramanathan, CEO, VMLY&R, South Asia, SE Asia & Japan
    Irisy Wang, Group Creative Director, R/GA, China
    Jaslin Goh, Chief Marketing Officer, PayMe by HSBC, Hong Kong
    Jason Hou, Group Creative Director, GroupTRON, Taiwan
    Julian Schuchard, Creative Director, Cheil, Australia
    Nikki McKelvie, Managing Director, DDB Aotearoa, New Zealand
    Paruj Daorai, CEO, Publicis Groupe, Thailand

    △ 크리에이티브 데이터(Creative Data), 이노베이션(Innovation)
    심사위원장 클라우디아 크리스토바오(Claudia Cristovao), 구글 APAC 구글 브랜드 스튜디오 헤드(Head of Google Brand Studio, Google, APAC)

    심사위원단
    Kevin Fernandes, Head of Data Solutions & AdTech, Havas Media, Australia
    Samantha Shuttleworth, Product Strategy Director, R/GA, Singapore
    현신균(Shin Gyoon Hyun), CEO, LG CNS, South Korea
    Tiffana Pun, Chief Strategy Officer, Dentsu Creative, China
    Yuichiro Horie, Head of Planning, TBWA\Hakuhodo, Japan

    △ 크리에이티브 효과(Creative Effectiveness)
    심사위원장 신두자 라이(Sindhuja Rai) 몬델레즈 인터네셔널 글로벌 미디어 인베스트먼트 & AMEA 소비자 경험 시니어 디렉터(Senior Director, Global Media Investment and AMEA Consumer Experience, Mondelez International, Global)

    심사위원단
    Chris Colter, Chief Strategy Officer, Initiative, Australia
    Daniel Cullen, Executive Director, WPP, APAC
    Irene Chang, CEO, Publicis Groupe, Taiwan
    Rahul Mathew, Chief Creative Officer & Executive Director, DDB Mudra Group, India
    Seema Jaffer, CEO, Bond Advertising, Pakistan

    △ 디자인(Design)·인더스트리 크래프트(Industry Craft)
    심사위원장 앨빈 림(Alvin Lim) 굿피플 베이직컬리 홍콩(Good People Basically, Hong Kong) 창립자 겸 크리에이티브 의장

    심사위원단
    Andreas, Chief Creative Officer, dentsu Creative, Indonesia
    Athula Kathriarachchi, Senior Creative Director, Leo Burnett, Sri Lanka
    Fran Palines, Creative Director, BBDO Guerrero, The Philippines
    Justina Zun-Zun Chang, Global Integrated Art Director, Hakuhodo Inc., Global
    Mayuri Nikumbh, Head of Design, Conran Design Group, India
    Sam McGuinness, Design Director, R/GA, APAC
    SzHui Liu, Associate Creative Director, ADK, Taiwan

    △ 디지털 크래프트(Digital Craft)·모바일(Mobile)
    심사위원장 켄트 보스웰(Kent Boswell) 트래픽 호주(Traffik, Australia) 내셔널 디렉터 오브 인터랙티브(National Director of Interactive)

    심사위원단
    강지현(Julie Jihyun Kang), CEO & Managing Partner, 서비스플랜(Serviceplan), South Korea
    Kanokkan Rinnachit, Managing Director, Yell Bangkok, Thailand
    Kate Bayona Garcia, CEO, Publicis Groupe, Vietnam
    Mandy Hou, Chief Digital Officer, EssenceMediaCom, China
    Naoki Tanaka, Creative Director, Dentsu Inc., Japan
    Vikash Chemjong, Chief Creative Officer, Cheil WW, India

    △ 다이렉트(Direct)·아웃도어(Outdoor)
    심사위원장 그라함 드류(Graham Drew) 그레이(Grey) APAC CCO

    심사위원단
    Anathea Ruys, CEO, UM, Australia
    Greg Martin III, Executive Creative Director, Ace Saatchi & Saatchi, The Philippines
    Keisuke Muroya, Creative Director, Tokyu Agency Inc., Japan
    Kunanun Manusutthipong, Creative Director, TBWA\Thailand, Thailand
    Manasi Sheth, Art Director, Dentsu Creative, India
    Rachel Lo, Creative Director, Havas, Hong Kong
    Raymond McKay, Chief Creative Officer, RUN, New Zealand

    △ 엔터테인먼트(Entertainment)·뮤직(Music)
    심사위원장 앤젤 리(Angel Lee) 넷플릭스 APAC 뮤직 마케팅(Marketing Music)

    심사위원단
    Giant Kung, Chief Creative Officer, Ogilvy, Taiwan
    Haylie Craig, Senior Creative, Colenso BBDO, New Zealand
    Ruey Ku, Managing Director, Publicis APEX Exchange China, APAC
    Satbir Singh, Founder & Chief Creative Officer, Thinkstr, India
    Shn Juay, Chief Marketing Officer, iCandy Interactive Limited, Global
    Tom Martin, Chief Creative Officer at Special Australia, Partner at Special U.S. and Special London, Australia, USA and UK

    △ 필름(Film)
    심사위원장 제이슨 윌리엄스(Jason Williams) 퍼블리시스 그룹(Publicis Groupe) APAC Middle East and Africa, 헤드 오브 크리에이티브 엑설런스(Head of Creative Excellence)

    심사위원단
    Anupama Ramaswamy, Chief Creative Officer, Havas Worldwide, India
    Bart Pawlak, Executive Creative Director, 303 MullenLowe, Australia
    Joey David-Tiempo, Founder & CEO, Octopus&Whale, The Philippines
    Lauren Yrastorza Lim, Head of Copy, TBWA\Singapore, Singapore
    이슬기(Seulki Lee), Creative Director, 제일기획(Cheil Worldwide), South Korea
    Takayuki Niizawa, Chief Creative Officer, Wunderman Thompson, Japan
    Thamakorn Ruchakityanon, Creative Director, SOUR Bangkok, South East Asia

    △ 필름 크래프트(Film Craft)
    심사위원장 미츠아키 티모 오츠키(Mitsuaki Timo Otsuki) 블랙 캣 화이트 캣 뮤직 재팬(Black Cat White Cat Music, Japan), 최고 디벨롭먼트 디렉터(Chief Development Director)

    심사위원단
    AS Anam, Regional Creative Director, Media.Monks, Southeast Asia
    Jody Xiong, Founder and Creative Director, Digital Director at Beijing 2022 Winter Olympics Opening Ceremony, The Nine Shanghai, China
    Komsan Yamchuen, Film Director, Suneta House, Thailand
    Loren Bradley, Executive Producer, Finch, APAC
    Melanie Bridge, Managing Partner / Film Director, Sweetshop, Global
    Priya Shivakumar, Senior National Creative Director, Wunderman Thompson, India
    Wen Hao Tan, Film & VFX Director, MethodnMadness, Singapore

    △ 헬스케어(Healthcare)
    심사위원장 빈두 메논(Bindu Menon) 포인트블랭크 헬스케어 커뮤니케이션즈 인도(Pointblank Healthcare Communications, India) 최고경영자(CEO) 겸 공동창립자

    심사위원단
    Brian Wang, SVP, Head of Health, Edelman, China
    Donevan Chew, Chief Creative Officer, Havas Immerse, Malaysia
    Eduardo Kranz, Managing Director, Service and Experience Design Lead, Accenture Song, Japan
    Rachel Stanton, Group Managing Director, Ogilvy Health, Australia
    Rohini Miglani, Vice President, BBIC, Procter & Gamble International Operations SA, Singapore
    Supatnuj Sorndamrih, Senior Director of Social Marketing, Thaihealth Promotion Foundation, Global

    △ 미디어(Media)
    심사위원장 프레르나 메로트라(Prerna Mehrotra), 덴츠 APAC 미디어 CEO

    심사위원단
    Aditi Mishra, CEO, Lodestar UM, India
    Asier Carazo, National Head of Strategy, Atomic 212º, Australia
    Lawrence Cheung, Managing Partner, PHD, Hong Kong
    Minako Tanaka, Creative Director & Integrated Creative Producer, Hakuhodo DY media partners inc., Japan
    Shankar Rajagopal, Chief Client Officer, Mindshare, APAC
    Tizzy Zoelfikar, Managing Director, Havas Media Group, Indonesia
    Vivian Zhu, CEO, Zenith and Spark Foundry, China

    △ PR
    심사위원장 풀리 차우(Pully Chau) 에델만 중국(Edelman, Greater China) 회장

    심사위원단
    Alexandra Penfold, General Manager, FleishmanHillard, Australia and New Zealand
    Carolyn Devanayagam, EVP & Head of Corporate, Weber Shandwick, APAC
    Clara Shek, President, Hong Kong and Regional Corporate Practice Lead, Ogilvy Public Relations & Influence, Asia
    Guy Kellaway, Communications Director, Nestlé, Indonesia
    Mel Panabi, Business Director - Red Havas, Havas Ortega, The Philippines
    Nitin Mantri, Group CEO, AvianWE, India
    Norikuni Takamiya, Co-Head of Tokyo / Director of Content & Design, I&CO, APAC

    △ 인쇄&출판(Print & Publishing)·라디오&오디오(Radio & Audio)
    심사위원장 유진 청(Eugene Cheong) DDB 월드와이드 아시아 CCO

    심사위원단
    Anne-Marie Andrada, Creative Director, Havas Riverorchid, Cambodia
    Ariyawat Juntaratip, Executive Creative Director, The Leo Burnett Group, Thailand
    Farishte Irani, Group Head - Copy, Dentsu Creative, India
    Gabriela Guerra, Senior Creative Copywriter, McCann Worldgroup, Singapore
    Ralph Van Dijk, Founding Creative Director, Eardrum, Global
    Taro Taniwaki, Copywriter, Hakuhodo, Japan

    △ 소셜&인플루언서(Social & Influencer)
    심사위원장 스와티 바타차야(Swati Bhattacharya) FCB 인도 크리에이티브 의장(Creative Chairperson)

    심사위원단
    Alice Isola, AVP, Head of Social APAC, Essence Global, APAC
    Ashleigh Bruton, Head of Social & Content, Digitas ANZ, Australia and New Zealand
    Mami Koyama, Copywriter/Creative Planner, Dentsu, Japan
    Nikhil Sandhu, Head of Creative Lab SEA, TikTok, South East Asia
    Ronnie Wu, Chief Creative Officer, TBWA\China, China
    김원국(Wonkuk Kim), Creative Director, 이노션(INNOCEAN, Global)

    △ 전략 & 효과(Strategy & Effectiveness)
    심사위원장 앨리슨 틸링(Alison Tilling) VMLY&R 호주 & 뉴질랜드(VMLY&R, Australia and New Zealand) 최고 전략 책임자(Chief Strategy Officer, CSO)

    심사위원단
    Alicja Cybulska, Chief Strategy Officer, Havas, South East Asia & North Asia
    Chrissy Payne, Head of Planning, OMD, New Zealand
    Rogier Bikker, Managing Director, Media.Monks, China
    Saurabh Jain, Regional Marketing Director, Reckitt, South Asia
    Shiggy File, Chief Strategy Officer, dentsu, Hong Kong
    Stuart Wragg, Chief Strategy Officer, Herd MSL, Australia
  • ⓒSpikes Asia
    ▲ ⓒSpikes Asia
    스파이크스 아시아 2023은 2023년 2월 28일부터 3월 2일까지 싱가포르에서 열린다. 스파이크스 아시아 어워드 출품작은 2023년 1월 19일까지 접수하며 그랑프리 및 수상작은 행사 마지막 날인 3월 2일 발표한다.